Discover experiences with the AI tutor and the results of the pilot project, which show improved understanding of course content, time savings and enhanced learning support.

A survey of employers of DOBA UAS graduates provides insight into how they assess graduates’ competences, the value of the degree for career development and the reputation among employers.

Online education in today’s higher education landscape is increasingly becoming a development model that goes beyond the question of accessibility and places quality, pedagogical de...

E-learning is changing the way education is delivered, as it enables greater flexibility, accessibility and independence in learning. Its use is increasing in the EU, while Slovenia ranks...

Collaboration between industry and study brings students practical experience, gives companies fresh ideas, and makes education more relevant. Guest lecturers, applied assignments, and pa...

Digitalisation and artificial intelligence are key to modern study. At DOBA, we strategically integrate them into online education to enable more personalised learning, higher quality kno...

Article presents an example of interdisciplinary integration at DOBA, where marketing students, within two separate courses developed comprehensive communication campaigns – from concept ...

Artificial intelligence in 2025 is becoming a part of everyday education. How does it affect studying and teaching, what opportunities does it bring, and what challenges does it pose for ...

The Marketing, Social Media and Public Relations study programme at DOBA Business School combines theory and practice, equipping students with the knowledge and experience to design integ...